Website Design in Stillwater, Minnesota
What does it take to make an ordinary web presence in Stillwater extraordinary? There’s no one answer. Here at Lackey Designs, we incorporate web design, SEO, branding, strategy, and writing services to create a comprehensive web presence. That means your website can be more than a simple “foot in the door” for your customer. It can be a marketing tool, an information guide, a pamphlet, and more—all without you ever having to lift a finger.
Your Stillwater, Minnesota business is more than just its local web presence. It should be able to attract clients and customers with effective SEO, reel them in with persuasive site content, and show off everything that your company has to offer. We at Lackey Designs accomplish that by making your site more than just a pretty picture—we make it a compelling visual accompaniment to your intended brand.
Want to know how it works? Here’s a brief explanation of the benefits of the features offered here at Lackey Designs:
- Web design. It all starts with compelling website design. That means more than just looking good. It means incorporating a sensible navigation structure. It means making it clear where the customers should click. It means guiding the potential customer’s eye where you want it to go—making it more likely that they’ll reach out to you than click “back” on their browser.
- SEO. Sure, you have a great website. But if a tree falls in the forest with no one around to hear, does it make a sound? In the world of business, you don’t want to find that out. We incorporate search engine optimization elements into the design of your page so your company will be specifically branded for local search and for targeted key phrases that make it more likely for your ideal customers to find you. That means your website will continue to work for you even while you sleep!
- Branding strategy. What does “branding” mean exactly? It’s about leveraging all of your company’s assets to form a single, cohesive message. And you can do that by working with Lackey Designs—we’ll utilize our specific tools to help you grow and define your brand. That’s part of what makes it possible to enjoy an active and bold web presence that completely matches with the identity your portray on your website.
- Ongoing strategy development. Worried that your big, fancy new website will be tough to manage? We’ve thought of that, too. We make it easy to update your site, to add new blog posts and even incorporate our own writing services if you need them. We’ll make it possible to maintain your website up to high standards without devoting every last second of your free time toward your website. Your website should be responsive and updated—but it shouldn’t run your life. Lackey Designs will help make sure it doesn’t.
With every element above incorporated into the overall mix, you’ll enjoy a higher standard of web design and branding—making it possible to blow away your local competition in Stillwater.
The Benefits of the Comprehensive Approach to Web Design
Reading all of this might lead you to one inescapable question:
It’s simple: you need to beat the competition.
Your website says more about your company than you might know. Anyone who’s coming to Stillwater—or even longtime residents of Stillwater—still go to the web to find out what’s going on in their area.
Consider just how many people browse the web with their phones, or enter in a quick Google search to find the local brands in their area. Do you have a mobile-responsive website, or do you simply hope for the best with your current site? If you don’t know the answer, it might be time to seek out Lackey Designs.
Consider how many people use the web to find fresh content on a regular basis. Is your website worth reading? If someone clicks on your “blog,” do they find outdated posts from two years ago…or even worse, nothing at all? If you need a consistently-updated site, it’s time to consult Lackey Designs.
Consider what today’s web user is looking for. They want to find information at your website. They want to browse it and draw inspiration from it. So it all boils down to one basic question: do you have a web site or web presence worthy of that inspiration, or do you simply toss up a few pictures and hope that people will like it?
If you’re not sure, contact us at Lackey Designs. We’ll give you everything you need to create a bona fide web presence that works for you, not against you.